Clickfunnels: A Full Review for June 2024

Robert G. Miller

Fact-checked by JS Mayer | Additional Testing by Timothy Norris

Robert is an Expert for Data Analytics, he spearheads our data-driven approach. He’s designed cutting-edge algorithms tailored to evaluate the performance metrics of different Software services.

OUR VERDICT: The top choice for an all-in-one funnel building platform is ClickFunnels, scoring an impressive 9/10. It outperforms other funnel building software in almost every category, especially in creating effective and engaging sales funnels. While not the most budget-friendly option, ClickFunnels sets itself apart with its comprehensive features, reliability, and user-friendly interface across various devices, making it an excellent choice for a broad range of users.

Why Trust

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In today’s market, finding a funnel builder that truly meets high standards can be challenging. It’s somewhat alarming to note that over 70% of the funnel building solutions we’ve scrutinized fall short in some critical areas, posing potential risks to users.

Despite this, these tools are often widely recommended across various online platforms, which can be misleading for those in search of dependable solutions.

ClickFunnels, however, stands apart in this crowded field. It excels in providing outstanding functionality, user-friendliness, and efficiency. As a funnel builder, ClickFunnels ensures the integrity of your sales and marketing funnels, offering seamless integration with a diverse array of platforms.

Comparison of the Best

Funnel Builder

This comparison table showcases our top picks for funnel building services, emphasizing key factors such as user-friendliness, their efficacy in boosting engagement and conversion rates, the diversity of marketing integrations they offer, and the types of users they are best suited for.

Overall Rating
Number of Templates
Marketing Integrations
A/B Testing
Price for Basic Plan
Free Trial
14 Days
Free Plan
14 Days
30 Days
14 Days
Best For
Official Website

1.450 Reviews


Ranked #1 out of 55 Funnel Builder.

ClickFunnels, as gathered from various review sites like G2, Capterra, TrustRadius, and TrustPilot, has an average rating of 4.6/5. Users appreciate its intuitive use, extensive feature set, and excellent customer service.

Key features include automation of sales processes, contact management, webinar hosting, personalized messaging, efficient sales funnel creation, and integrated marketing solutions. ClickFunnels is praised for its robust funnel building capabilities, marketing automation, and effective sales conversion tools.

However, some users note the need for improvement in its CRM integration. It’s seen as a valuable tool for SMEs, offering good value for money and effective solutions for scaling sales and marketing efforts.



Overall Rating 9/10

Design & Customization:


Integration Capabilities:


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A/B Testing & Analytics:


E-commerce Features:


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Features and Functionality

The core of ClickFunnels is its exceptional funnel building capabilities. It enables you to create complex sales funnels that are highly personalized for each customer.

Imagine being able to design a sequence of pages and actions tailored to individual user behaviors, like a virtual guide leading your customers precisely where they need to go, when they need it.

Sales funnel creation in ClickFunnels is a standout feature. It’s not just about building pages; it’s about crafting a journey. Each step in the funnel is a critical part of a larger story that guides your customers from initial interest to final action.

The platform’s segmentation and customization capabilities ensure that your funnels are highly relevant to your audience, much like a masterful guide who knows exactly how to direct their audience.

User Interface and Experience

ClickFunnels welcomes its users with an interface that balances advanced functionality with user-friendliness. The dashboard is intuitively organized, allowing easy navigation for newcomers.

However, as you explore further, the breadth of features unfolds like exploring different levels in a well-structured building – each level revealing more sophisticated tools and options. The learning curve exists but is surmountable, with each new discovery bringing greater control and enhanced capabilities.

Pricing Structure

ClickFunnels offers a variety of pricing plans to accommodate different business sizes and needs, each with its unique set of features and capabilities. Here’s a brief overview of their primary plans

For most small to medium-sized businesses, the Basic or Pro plans are often sufficient, offering a good balance of features and affordability.

The Funnel Hacker plan is more suited for larger businesses with complex marketing strategies and a need for advanced features and higher contact capacity.

Segmentation and Personalization

ClickFunnels’ segmentation tools are a significant asset. The ability to segment your audience based on behavior, preferences, and past interactions is incredibly powerful. 

This level of personalization ensures that each step in the funnel feels tailor-made for the recipient, significantly enhancing engagement and conversion rates.

Analytics and Reporting

ClickFunnels provides a comprehensive analytics suite that feels like stepping into a control room with real-time insights into your marketing funnels. 

It goes beyond traditional metrics, tracking user engagement over time and identifying patterns.

This feature is like having a personal assistant who keeps tabs on the preferences and habits of each contact, offering valuable insights to tailor your future marketing strategies.

The customization available in ClickFunnels’ analytics allows you to focus on the metrics most relevant to your goals.

Whether you’re looking at the big picture or specific details, you can tailor your dashboard to suit your needs, much like having a bespoke suit tailored to your specific preferences and goals.

The Good and the Not-So-Good

Alright, let’s get real about GetResponse. It’s like that blockbuster movie everyone’s raving about – fantastic in many ways, but not without its flaws.

The Good The Not-So-Good

Versatility: Clickfunnels is like the multi-tool of digital marketing. It offers a wide array of features from email marketing to automation workflows, catering to both beginners and seasoned marketers.

Learning Curve: Clickfunnels wealth of features can be overwhelming at first. New users may need some time to acclimate to the platform, akin to learning the ropes of a sophisticated control panel.

Integrations: Clickfunnels plays well with others. It integrates seamlessly with a variety of platforms, including CRM systems, e-commerce solutions, and more, making it the go-to choice for a connected marketing ecosystem.

Cost: For smaller businesses or startups, Clickfunnels pricing, particularly for its more advanced features, can be a bit of a stretch. It's like aspiring for a high-end gadget on a modest budget.

Pricing Flexibility: Clickfunnels offers pricing plans that cater to different needs and budgets. Whether you're a small business or a large enterprise, there's a plan that fits your marketing appetite.

Customization Limits: While Clickfunnels is highly versatile, there are boundaries to its customization capabilities. Users who desire to fine-tune every aspect of their campaigns might find these limits akin to wearing an outfit that's just a bit too snug.


ClickFunnels is a tool that evolves alongside your business. It represents an investment in your marketing future, combining advanced functionality with ease of use to enhance your digital marketing strategies.

Whether you’re an entrepreneur, a marketing expert, or somewhere in between, ClickFunnels offers a flexible platform that adapts to your changing needs, aiding you in building strong relationships with your audience.

In conclusion, ClickFunnels is a robust, user-friendly platform that excels in funnel building and sales automation. It’s an ideal choice for SMEs seeking a powerful yet cost-effective solution for their sales and marketing needs.

Selecting the right software platform requires a careful evaluation of your unique business needs and goals. Start by identifying key functionalities that align with your operational requirements. Consider the platform's ease of use, ensuring it has an intuitive interface that your team can quickly adapt to. Robust customer support is crucial for resolving any issues swiftly.

Check for seamless integration with your existing tools and systems to ensure a smooth workflow. Prioritize platforms with strong security features to protect your data. Additionally, read user reviews and testimonials to gauge reliability and performance. Lastly, consider scalability to accommodate future growth and changing needs.

In the industry where ClickFunnels operates, pricing varies significantly, reflecting the diverse range of services offered. For basic funnel building and marketing tools, prices can start at a modest level. However, for more advanced sales funnel creation and extensive automation features, costs can rise to several hundred dollars monthly.

ClickFunnels' pricing is competitive, offering a tiered structure that caters to different business sizes and needs. Their plans start from a reasonable rate for small businesses and scale up to more comprehensive offerings for larger enterprises. This flexibility allows businesses to select a plan that fits their budget while accessing essential funnel building and marketing functionalities.

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